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Why Buy From An Authorized Dealer?







There are many different types of equipment out there, but when it comes to the gear that is right for YOU, you want to be sure you're getting the best fit. Equipment that fits your needs, fits your diving goals and interests, fits your body, and your budget! At Sonoma Coast Divers, we are committed to ensuring your total satisfaction when it comes to the products you buy from us. To ensure you are properly fit with Scuba equipment, we have many of the top equipment manufacturer's sales representatives to come to our store to train us on the year's new products, equipment features, and how to properly fit their equipment. Everyone from our part-time employees to our instructors and dive masters receive this training. It's that important to us that we can match you with the equipment you're going to get the most enjoyment from.

Aqua Lung, Atomic, Mares, Oceanic, Scubapro and MANY other equipment manufacturers DO NOT authorize the sales of their gear over the phone, internet, or through any mail-order means.

While you can acquire some equipment from those avenues, we have seen cases in our store of people who received broken, used, or discontinued merchandise thinking it was the same that they could currently buy in a store. We have also seen parts missing from regulators, computers that didn't work, and many other frustrating and dangerous problems. In each of these cases, there was no warranty like was advertised, and they were only able to get their money back after months of frustration, if at all. Why put yourself through that? By coming into an authorized dealer you KNOW you are getting the best equipment for you, your budget, and if there's ever a problem, you know we'll stand behind it and make it right.

Quoted Directly from Aqua Lung's website (but can be applied to many manufacturers):

"When you buy Aqua Lung life support products from your authorized Aqua Lung dealer you are buying from trained professionals who can instruct you on the proper and safe use of your equipment. You also receive the Aqua Lung America factory warranties plus a guarantee of customer satisfaction.

Unauthorized retailers offering Aqua Lung Scuba products acquire those products through unknown sources. Products purchased through unauthorized retailers are considered third party sales and are not eligible for Aqua Lung warranty protection, service, or support.

Aqua Lung cannot guarantee in any way the condition of the product you receive through these unauthorized retailers or guarantee:

  • The product is in fact an Aqua Lung product
  • The product contains all original and current Aqua Lung factory parts.
  • The product meets all original Aqua Lung factory specifications.

Purchasing equipment from an Authorized Aqua Lung dealer assures you of receiving the highest quality equipment and customer service available in the industry today!

​The benefits to you are:

  • 30 Day Satisfaction Guarantee
  • Limited Lifetime Warranty on all Regulators and Buoyancy Compensators
  • “Free Parts for Life” on all Aqua Lung and Apeks regulators
  • 5 Year Limited Warranty on Suunto dive computers
  • 2 Year “Free Battery Replacement” with Suunto computers
  • Professional assistance in determining the right equipment for your needs
  • Professional setup and instruction in the use of your Aqua Lung purchases
  • Service and repair by Aqua Lung trained technicians

If you require warranty or non-warranty service on any Aqua Lung or affiliate branded product not purchased through an authorized Aqua Lung Dealer, you may be refused service by an Authorized Aqua Lung Dealer or may incur additional service charges.

Please note that non-factory authorized service or repair facilities:

  • Do not have access to authorized Aqua Lung parts
  • Do not have access to the latest technical bulletins
  • Are not trained by Aqua Lung on proper service procedures for Aqua Lung or affiliate branded life support equipment.

As a means of protecting yourself, please contact Aqua Lung America if you have any questions about whether a retailer is an authorized and credible Aqua Lung Dealer, call (760) 597-5000.

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There are many ways for you purchase scuba equipment out there, but when you buy from a brick and mortar authorized dealer, you know you are getting the best-trained and best-experienced assistance when picking out your new gear. If you have any questions about these policies, please give us a call!

This is our business and our passion, and we want to make sure you get years of enjoyment out of your equipment.